Tourists tend to visit Japan following a similar route, from Kyoto to Osaka and then Tokyo. Inter Media Japan encourages travelers to take a different route and enjoy the jewel of Toyama. Toyama is unique for having the only glaciers in East Asia outside Russia. It also has many of Japan’s greatest cultural treasures such as the famous temple, Zuiryu-Ji, often missed by foreigners. It is most well known for its sublime scenery and for being the most environmentally friendly city in Japan.
– Fam trip planning for foreign media
– Coverage in JAPAN and the WORLD
Government – Toyama city
Nation and Regional Branding